Jo Dikhta hai...

I recently saw an advertisement on TV where people are buying stuff online and one of them doesn't trust it. So, one of the characters says "xxxx pe jo dikhta hai, wohi bikta hai". It means what is displayed is exactly what is sold to you.
All the credit for this sharing goes to the person who created this quote...

The amazing thing about language is that this same statement can be interpreted in a very different way...
Jo dikhta hai... wohi bikta hai...
What is displayed... is what is sold...
What is displayed....
Thats is what is sold...

So, if it is not displayed, it is not sold...

I used to work in a retail shop and the boss used to place very high importance on the display of the store...
He would pick out the best pieces himself and guide us to create the shop display... Interestingly, those would turn out the hottest selling items

Have you noticed one thing common across all the movie trailers... whether english or hindi movies... one thing is common across all trailers --- 90% of the best shots in the movie are shown in the trailers.

Even when you go for an interview, you wear your best shirt and tie...

One thing common across all this is to make sure that the best is at display...

What is displayed... is what is sold...
That which is displayed is sold...

Do you think it will make sense that I get the best merchandise in my shop but don't keep it on display???

Will it make sense that you have a strength but don't display it in the interview???

Now, once you have cracked the interview and got the job, do you still do it???

I have a friend who is a bit weak in accounts, so he went all the distance, did all the extra research just before the job interview and prepared his accounting knowledge as much as possible. Obviously, he got the job because he was able to display a strength in accounts on that day...
My question to him is - Now that you have the job, are you still putting the same effort???

Even in office, your boss will see the strengths which you display...
The work you get will be based on the strengths which you display...
You will get the next promotion... the next project... the next client.... based on the strengths which you have displayed....

I'm a complete show off.... But right now I'm not talking about showing off...
Showing off is different from displaying the strengths...

You have been in a job for the last 1 / 2 / 5 / 10 / 15 years... are you displaying your strengths in the same way as you did on day 1??? Are you demonstrating capabilities... leadership... ownership???

Tomorrow is the start of a new week for most of us...
Lets start the week with this mantra...
That which is displayed... is sold...
Jo dikhta hai... wohi bikta hai...